First impressions are made on confidence, not content. Naturally it’s important that you know your subject, however if you can’t make a powerful first impression your audience will tune out, not hearing your wisdom and expertise. It’s crucial that today’s successful professional demonstrates confidence and credentials by leading an effective meeting or speaking in front of a thousand key stakeholders. Commanding a room is much more than being able to get up and speak. It’s about overcoming fears, exuding self-confidence, anticipating objections and knowing all the non-verbal cues to win over others while displaying the elements of charisma and credibility. Commanding the room is power and poise, confidence and savvy; it is a must for anyone who wants to master one of the most important business skills—being a dynamic presenter.

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